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Advanced Automated Laundry Services in Virginia

Transform your Virginia laundry operation with Softrol's cutting-edge automation solutions. From RFID garment tracking to high-speed automated sorting systems, we deliver turnkey technology that reduces labor costs by up to 70% while increasing productivity. Our state-of-the-art systems are designed to handle Virginia's diverse textile services market—from healthcare facilities to uniform rental operations—with 24/7 support and real-time operational monitoring accessible from anywhere.

Modern automated laundry facility with industrial sorting equipment and conveyor systems in Virginia

Our Automated Laundry Services

Comprehensive automation solutions from garment tracking to total plant management for Virginia's textile services industry.

Automated Garment Sorting Systems

High-speed SoftSort systems process up to 3,800 garments per hour with error-free sorting, reducing workforce requirements by up to 77%. Scalable solutions for operations handling 5,000 to 15,000+ units daily.

RFID Garment Tracking Solutions

Complete SofTrak rental management with RFID technology for real-time garment tracking, route accounting, customer management, invoicing, and enterprise-wide reporting across all Virginia locations.

Automated Wash Aisle Systems

AutoPulse systems enable single-operator management of entire wash aisles with automated material transfer between washers, dryers, and conveyors, plus complete process documentation and troubleshooting trails.

Productivity Monitoring Systems

PulseNet Production System (PPS) delivers real-time labor efficiency data, increasing Pounds Per Operator Hour (PPOH) by up to 35% within four months through touchscreen SmartStations and comprehensive reporting.

Material Handling Rail Systems

Automated Softrol Rail systems with networked control accept slings from sort systems, transfer to buffer storage, and interface with continuous batch washers for automatic sequencing and loading operations.

Remote Plant Monitoring (LOIS)

Access critical plant performance data 24/7 from smartphones, tablets, or PCs. Real-time alerts, multi-site monitoring, preventative maintenance tracking, and comprehensive dashboards for all Softrol systems.

Turnkey Technology Solutions

Industrial Automation Excellence for Virginia Laundries

Since 1987, Softrol has partnered with Virginia's leading textile services providers to deliver integrated automation that transforms operational efficiency. Our solutions combine advanced RFID tracking, high-speed automated sorting, intelligent material handling, and real-time data systems into seamless operations tailored to Virginia's healthcare, hospitality, and uniform services sectors. With over 35 years of innovation, we provide single-source design, manufacturing, and software development backed by round-the-clock support to protect your technology investment and maximize your return.

Technician programming industrial laundry automation control system with touchscreen interface
Trusted By Industry Leaders

Proven Results

Virginia businesses rely on Softrol automation to achieve measurable productivity gains and operational excellence.

"Excellent Hard Working Employees and Customer Service-Robert L. / Acworth Georgia"

Robert Lowman
Robert Lowman

"Softrol has been a leader in innovation since the 80's! Real innovation, not copycat, or imitations! Innovation comes from the creators mind! Softrol has creators not imitators and they don't stop in their efforts to make their products better!"

Samuel Garofalo
Samuel Garofalo

"Excellent Hard Working Employees and Customer Service-Robert L. / Acworth Georgia"

Robert Lowman
Robert Lowman

"Softrol has been a leader in innovation since the 80's! Real innovation, not copycat, or imitations! Innovation comes from the creators mind! Softrol has creators not imitators and they don't stop in their efforts to make their products better!"

Samuel Garofalo
Samuel Garofalo

"Excellent Hard Working Employees and Customer Service-Robert L. / Acworth Georgia"

Robert Lowman
Robert Lowman

"Softrol has been a leader in innovation since the 80's! Real innovation, not copycat, or imitations! Innovation comes from the creators mind! Softrol has creators not imitators and they don't stop in their efforts to make their products better!"

Samuel Garofalo
Samuel Garofalo
The Softrol Difference

Why Choose Softrol Systems?

Over three decades of automation innovation delivering measurable results for industrial laundries across Virginia and North America.

24/7 Expert Support

Round-the-clock technical assistance via our ticketing system ensures Virginia operations stay running with minimal downtime and rapid issue resolution.

35+ Years Experience

Since 1987, we've automated operations for Fortune 1000 companies and Virginia textile services providers with proven, robust technology solutions.

Single-Source Provider

From design through manufacturing and software development to installation, we deliver fully integrated turnkey systems with comprehensive project management throughout Virginia.

Real-Time Data Access

LOIS technology lets Virginia managers monitor critical plant functions, employee performance, and production metrics from any device, anywhere, anytime.

Leadership Team

Meet the executives driving automation innovation for Virginia's laundry industry.

Chad Keith, Chief Executive Officer of Softrol Systems

Chad Keith

Chief Executive Officer

As CEO of Softrol Systems, Chad Keith leads the company's strategic vision and operational excellence in delivering cutting-edge automation solutions to the textile services industry. With deep roots in the founding family's industrial consulting heritage through Keith Associates, Chad brings decades of expertise in understanding laundry operation challenges and developing innovative technology responses. Under his leadership, Softrol has grown from its 1987 origins into an internationally recognized automation leader serving Fortune 1000 companies and independent operators alike. Chad's commitment to forging true partnerships with customers—rather than simple vendor relationships—ensures that Virginia laundry operations receive solutions tailored to their unique operational requirements. His focus on turnkey, robust systems backed by 24/7 support reflects the company's core values of quality, service, and customer success. Chad works closely with the executive team to maintain Softrol's position at the forefront of industrial laundry automation technology while ensuring every Virginia client receives the attention and expertise needed for transformative results.

Brent Keith, President of Softrol Systems

Brent Keith

President

Brent Keith serves as President of Softrol Systems, overseeing the company's day-to-day operations and ensuring seamless delivery of automation solutions to clients throughout Virginia and beyond. As part of the founding family's legacy from Keith Associates, Brent brings generational expertise in industrial automation and wet process solutions to every client engagement. His hands-on approach to operations management ensures that Softrol's innovations—from RFID garment tracking to automated sorting systems—translate into measurable productivity gains for Virginia textile services providers. Brent's leadership emphasizes open communication with milestone reviews, a core company value that keeps Virginia projects on schedule and within budget. He works directly with engineering, manufacturing, and support teams to maintain the highest quality standards across all Softrol product lines. Brent's operational philosophy centers on understanding each customer's unique business culture, enabling Softrol to design solutions that integrate seamlessly with existing Virginia laundry workflows. His commitment to customer partnerships and robust technology delivery has been instrumental in Softrol's growth from a regional innovator to an international automation leader serving diverse industrial and institutional laundry operations.

Kevin Makowski, Strategic Accounts Manager at Softrol Systems

Kevin Makowski

Strategic Accounts Manager

Kevin Makowski serves as Strategic Accounts Manager at Softrol Systems, focusing on building and maintaining long-term relationships with Virginia's major textile services providers and institutional laundry operations. With extensive knowledge of industrial laundry automation technologies, Kevin guides clients through the entire project lifecycle—from initial assessment and system design to implementation and ongoing optimization. His consultative approach ensures that Virginia businesses select the right combination of automation solutions—whether RFID tracking, automated sorting, wash aisle automation, or total plant management systems—to meet their specific operational goals and budget requirements. Kevin's strategic account management emphasizes Softrol's core value of partnering with customers to create joint ventures of success rather than transactional relationships. He works closely with Virginia laundry managers and ownership teams to identify productivity bottlenecks, quantify automation ROI, and develop phased implementation plans that minimize operational disruption. Kevin's technical expertise and industry knowledge enable him to translate complex automation capabilities into clear business benefits for Virginia clients. His commitment to responsive communication and milestone-based project reviews ensures that strategic accounts receive the attention and support needed to achieve transformative operational results through Softrol's advanced automation technology.

Frequently Asked Questions

What types of laundry operations benefit most from automation in Virginia?

Industrial laundries serving healthcare facilities, hotels, uniform rental services, and institutional clients benefit significantly from automation. Virginia operations processing 5,000+ garments daily see the greatest ROI through labor reduction, improved tracking accuracy, and increased throughput with our SoftSort, SofTrak, and AutoPulse systems.

How quickly can automated laundry systems be installed in a Virginia facility?

What is the typical ROI timeline for laundry automation investments?

Can Softrol automation integrate with existing laundry equipment in Virginia facilities?

What kind of training is required for staff to operate automated laundry systems?

How does RFID garment tracking work in industrial laundry operations?

What maintenance is required for automated laundry systems?

Can the LOIS system monitor multiple Virginia laundry facilities from one account?

Ready to Automate Your Virginia Laundry Operation?

Our automation experts will assess your facility and recommend solutions tailored to your operational goals and budget.

Transform Your Laundry Operation with Automation

Contact our team to discuss how Softrol automation can reduce costs, increase productivity, and improve operational visibility for your Virginia facility.

Contact Us Today

For immediate assistance, feel free to give us a direct call at +1 770-974-2700 You can also send us a quick email at pds@softrol.com