SoftSort Autosortation Systems
High-speed automated garment sorting that processes up to 3,800 garments per hour with error-free accuracy. Reduce workforce requirements by up to 77% while scaling capacity from 5,000 to 15,000+ units daily.
Transform your New York laundry operation with Softrol's cutting-edge automation technology. From high-speed garment sorting to intelligent tracking systems, our solutions are engineered to handle the demanding pace of New York's textile services industry. With 35+ years of innovation, we deliver turnkey systems that reduce labor costs by up to 77% while increasing throughput to meet the city's 24/7 demands.

Comprehensive automation solutions designed to revolutionize every aspect of your laundry operation, from sorting to delivery tracking.
High-speed automated garment sorting that processes up to 3,800 garments per hour with error-free accuracy. Reduce workforce requirements by up to 77% while scaling capacity from 5,000 to 15,000+ units daily.
Complete rental product management using RFID technology for real-time garment tracking, route accounting, and enterprise management. Track individual items from customer pickup through processing to delivery.
Fully automated wash aisle system enabling one operator to manage entire processing lines. Automated transfers between washers, dryers, and conveyors with complete documentation of every processing step.
Access critical plant performance data anytime, anywhere. Monitor operations 24/7 from smartphones, tablets, or PCs with real-time alerts and comprehensive production reporting.
Automated rail systems that transfer soiled linen from sort systems to buffer storage, interfacing seamlessly with continuous batch washers for automatic sequencing and loading.
Integrated productivity system that collects real-time operator work, machine utilization, and throughput data. Customers report up to 35% increases in Pounds Per Operator Hour within four months.

Facility Assessment & Custom Design
Our engineering team conducts a comprehensive evaluation of your New York facility's layout, capacity requirements, and operational challenges. We design automation solutions optimized for your specific space constraints and high-volume processing demands, ensuring maximum efficiency in even the most compact urban facilities.
System Integration Planning
Manufacturing & Quality Assurance
Professional Installation & Training
Ongoing Support & Optimization
See how we've helped major operations transform their laundry processing capabilities with measurable results.
Industry-leading automation technology backed by over 35 years of innovation and 24/7 support.
Our customers report labor reductions up to 77% and productivity increases of 35% within the first four months of operation.
Single-source provider for design, manufacturing, software development, and installation—ensuring seamless integration across all automation systems serving New York's fast-paced operations.
Round-the-clock technical support via phone or email with comprehensive ticket tracking and documentation, keeping your operation running without interruption to meet New York's demanding schedules.
Internationally recognized automation leader trusted by Fortune 1000 companies including Aramark, Mission Linen, and Crown Health Care Laundry Services.
Meet the experts driving laundry automation innovation

Chief Executive Officer
As CEO of Softrol Systems, Chad Keith leads the company's strategic vision and growth initiatives, building on the foundation established when his family incorporated Softrol in 1987. Under his leadership, Softrol has evolved from introducing MicroPulse controls and ChemPulse chemical systems to becoming an internationally recognized leader in industrial automation. Chad oversees the company's expansion into comprehensive plant automation solutions, ensuring Softrol continues delivering innovative technology that helps laundry operations achieve measurable efficiency gains. His commitment to customer partnerships and quality service has positioned Softrol as a trusted provider for Fortune 1000 companies and industrial laundries worldwide, with installations ranging from fully automated sorting systems to integrated Total Plant Management solutions.

President
Brent Keith serves as President of Softrol Systems, overseeing daily operations and ensuring the company's automation solutions meet the evolving needs of the textile services industry. With deep roots in the company's founding—his family operated Keith Associates consulting firm before incorporating Softrol—Brent brings decades of expertise in wet process automation and industrial efficiency. He plays a crucial role in product development strategy, from advancing RFID-enabled garment tracking systems to implementing LOIS remote monitoring technology. Brent works closely with major clients including healthcare laundries, uniform services, and hospitality operations to deliver turnkey solutions that reduce labor costs and maximize throughput. His hands-on approach to customer partnerships ensures Softrol's systems are designed with real-world operational challenges in mind.

Strategic Accounts Manager
Kevin Makowski serves as Strategic Accounts Manager at Softrol Systems, where he builds and maintains relationships with the company's largest and most complex clients. With extensive experience in the laundry automation industry, Kevin works directly with Fortune 1000 companies and major industrial laundries to identify operational challenges and design customized automation solutions. He coordinates cross-functional teams to deliver integrated systems spanning SoftSort garment sorting, AutoPulse wash aisle automation, and LOIS monitoring platforms. Kevin's consultative approach helps clients understand the ROI potential of automation investments, from labor reduction strategies to throughput optimization. His technical knowledge combined with business acumen makes him a trusted advisor for operations considering facility-wide automation upgrades or expansion projects requiring sophisticated material handling and tracking solutions.
From our Georgia headquarters, we deliver and support automated laundry solutions across North America and internationally.
North America
Service Coverage
24/7/365
Support Hours
4.3/5 Stars
Client Rating
Contact us to discuss automation solutions for your facility, regardless of location. We serve operations across North America.
Pioneering automation since 1987
Serving major corporations worldwide
Manufacturing excellence and quality assurance
Connect with our team to discuss customized automation solutions. We'll assess your facility's needs and provide detailed ROI projections for your upgrade.
For immediate assistance, feel free to give us a direct call at +1 770-974-2700 You can also send us a quick email at pds@softrol.com
For immediate assistance, feel free to give us a direct call at +1 770-974-2700 You can also send us a quick email at pds@softrol.com